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Old 02-27-2005   #3 (permalink)
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Re: Subliminal perception

Walk into a fast food restaurant. The colors are mostly oranges, and reds. The floor is most likely a dark red. The walls have two colors a dark color on bottom, and a lighter color on top. Sit down in a chair, and you will notice that the darker color goes up the wall until a little higher than your elbow while sitting. You will also notice that the chair isn't very comfortable. Not uncomfortable, but you wouldn't want to sit in it all day. The air is probably a bit uncomfortably cold.

Reds and oranges have been shown to make people hungrier. Light colors tell people that a place is cleaner, but elbow markings show up on light colors, hence the darker color. The chairs are comfortable enough for you to eat there, but not to lounge there beyond necessary - ditto with the air temperature.


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